Set Your Brand Up for Success in 2025: How to Establish the Right Goals, Strategies, and Implementation Plan for Your Company

Reaching your goals in 2025 means starting with the right north star and building a map to get there. During this session, we’ll walk through the ins and outs of goal setting, strategy building, and implementing a marketing plan to achieve your brand’s 2025 milestones.

KEY TAKEAWAYS

Goal setting & strategizing

• Aligning activities with company revenue requirements
• Working backward to determine the right strategy

Creating and managing a promotional plan

• Using a walking deck
• Establishing a content calendar
• Measuring outcomes for setting benchmarks or measuring growth

Speaker Bio:

With a background in everything from tech startups to refugee resettlement, Kaitlyn Fitzgerald is a brand strategist who believes in business as a vehicle for good. Formerly the Head of Marketing for SOURCE Global, she has led marketing through $200M in fundraising and expansion into over 50 countries. As the current CEO of Majic Branding, she supports organizational development, marketing initiatives, and brand strategy specialization for a wide portfolio of clients.

All virtual events are presented by HUUB, a one-stop online resource and support platform for entrepreneurs.

This event is going to be held virtually. Attendees will receive a link to the live stream and worksheets once they have signed up.

Ticket donations go to support businesses through ongoing programs like this one.

We believe in entrepreneurs who are courageous enough to chase a dream, against all odds.

Build an environment for them, and it will elevate us all.