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MIDWEEK MINDTWEAK: Plot Your Biz: Scenario Planning and Strategic Storytelling for Growth
April 19, 2017 @ 12:30 pm - 1:30 pmFree
Scenario planning, as created by Royal Dutch Shell Group, enables companies to test whether their strategies are viable no matter what happens in the real world. Strategic storytelling, as created by the 3M Corporation, tells your customers or clients why your products are best and your employees what the triumph of the organization will be. They are powerful tools that are simple and work for any types and sizes of organizations.
Free tix: http://bit.ly/mwmted
Ed Johnson is president of University Growth Solutions LLC, a firm that advises colleges and universities on high growth strategies such as creating branch campuses or starting/expanding online education programs. He has been president of three colleges and universities and has started six new national higher education programs. He currently serves on the board of five organizations in the US and China. He received his PhD from Arizona State University and never left!